This beautiful reproduction poster has been re-mastered from an original 1912 advertising poster for the Pierce-Arrow Motor Car Company with the famous Mission San Juan Capistrano as the backdrop.
The vibrant colors and detail of this classic image have been painstakingly brought back to life to preserve a great piece of history.
The high-resolution image is printed on heavy archival photo paper, on a large-format, professional giclée process printer. The poster is shipped in a rigid cardboard tube, and is ready for framing.
The 13"x19" format is an excellent image size that looks great as a stand-alone piece of art, or as a grouped visual statement. These posters require no cutting, trimming, or custom framing, and a wide variety of 13"x19" frames are readily available at your local craft or hobby retailer, and online.
A great vintage print for your home, shop, or business!
HISTORY OF THE PIERCE-ARROW MOTOR CAR COMPANY
The forerunner of Pierce-Arrow was established in 1865 as Heinz, Pierce and Munschauer. The company was best known for its household items, especially its delicate, gilded birdcages. In 1872, George Norman Pierce (1846–1910) bought out the other two principals of the company, changed the name to the George N. Pierce Company, and in 1896 added bicycles to the product line. In 1903, it produced a two-cylinder car, the Arrow.
In 1904, Pierce decided to concentrate on making a larger, more luxurious car for the upscale market, the Great Arrow. This became the company's most successful product. The solidly built, four-cylinder car won the Glidden Tour in 1905, an endurance run to determine and celebrate the most reliable car. Thirty-three cars entered the 1100-mile race from New York City to Bretton Woods, New Hampshire; the race was won by Percy Pierce in a Great Arrow.
In 1908, Pierce Motor Company was renamed as the Pierce-Arrow Motor Car Company.
Pierce-Arrow advertisements were artistic and understated. Unusual for car advertising, the image of the car was in the background rather than the foreground of the picture.
Usually, only part of the car was visible. The Pierce-Arrow was typically depicted in elegant and fashionable settings. Some advertisements featured the car in places a car would not normally go, such as the West and other rural settings, a testament to the car's ruggedness and quality.
In 1928, the Studebaker Corporation of South Bend, Indiana, gained control of the Buffalo firm. The association was to last for five years, with moderate benefits to both companies' engineering departments, which continued to function as separate entities. Pierce-Arrow also gained a dealer network, as the cars were sold through Studebaker dealerships.
Under Studebaker's ownership, Pierce-Arrow retired the venerable 6-cylinder engine and in 1929 introduced an L-head straight-eight engine, which displaced 366 cubic inches.
The final Pierce-Arrow assembled was built by Karl Wise, the firm's chief engineer, from parts secured from the company's receivers. Pierce's remaining assets (which probably would include the forty Arrows made in October 1938) were sold at auction on a Friday, May 13, 1938.
The factory equipment used to make Pierce-Arrow V-12 engines was bought by Seagrave Fire Apparatus, which used it to make engines for fire engines.
